Many brick and mortar companies that are catering to their local clientele find it hard to SEO for local markets despite targeting the best keywords. Quite naturally this is not a surprising matter as many of them, although efficient in running their off line businesses, typically stumble over two critical blocks. Read the rest of this entry »
Adds second search barGoogle has added a second search bar to some of its search results in an effort to help users get better and more specific results. Read the rest of this entry »
Answer the question “is there anybody out there?” Compared to Google’s other offerings, Google Audio Ads has often been something of an unknown quantity. Some ads played . . . some people came to the site . . . exact relationships remained mysterious. But Google’s hoping to offer some solid stats through an integration with Google Analytics. Read the rest of this entry »
Category exclusion available now for advertisers
A recent update to the AdWords Site Exclusion tool allows advertisers to keep their ads out of broad categories of sites along with excluding individual ones. Read the rest of this entry »
One sitemap may now support multiple sites on different hosts thanks to a new addition to the Sitemaps protocol.One sitemap to rule them all? After today, the question will be “why not?” Read the rest of this entry »
